Corporate Social Responsibility

When reading the brief there were particular piece of information which I found interesting in regards to the corporate social responsibility. Including 

- When I read that World Health Organisation research advised that painters were 40% more likely to contract lung cancer.

- The EU Paints Directive was a partial response to the 'paint problem'. As paint contributed to ozone depletion amongst other things

- Paint making uses finite materials and huge amounts of energy. Natural and plastic paints are the same in that respect, but you can use a far higher degree of renewable materials in natural paints. Oils that come from annual crops, casein that comes from milk, resins that are harvested from trees - all are examples of minimally processed ingredients that have traditionally been used for paint making and still are for natural paints. Plastic paints are largely made from petro- chemicals - these are derived from refining crude oil which was all stored carbon until we brought it to the planet's surface.

Thoughts

I was not aware of the impact one product can make, when thinking about it, it is down to a lot of things we do, but I didn't seem to make the connection to paint and other products contributing to globe warming. It is not just about transporting but the making, the electricity and the resources a products uses to be created.